DrillSpot.com's Blog

The old adage used to be “my dog ate my homework.” Now that phrase seems to be heading toward “my daughter drew all over the box,” or at least that is what our customers are telling us.

One of our customers recently had to return a Broan fan he purchased from us. Unfortunately his 4 year old daughter got a hold of the box first and made it into a dollhouse, complete with a door and covered in jewels. We were able to work with him, and allow him to return the fan in a new box. In return, he was gracious enough to send us a picture of the beautiful dollhouse that his daughter created.

DrillSpot.com announces the release of its newly-redesigned website, featuring a cleaner, sleeker look.

The internet retailer, which specializes in home improvement and industrial MRO supplies, released the new site on Tuesday, March 9th. The company built the layout of their new site around feedback from customers.

“We want our customers to engage with our site so that it’s a very memorable experience,” said CEO Paul Lin, “the new site is a lot cleaner; it’s faster.”

Changes to the site include a more focused product page with specifications prominently placed just below the product image instead of in a separate tab, as they were before. Already the company has noticed a significant decrease in the number of customer calls about product information.

DrillSpot.com also rolled out an expansion of its popular “narrow by specification” navigation feature to include it on most search and category pages. The feature allows customers to narrow down their searches by qualifications like size, color, or application.

The company’s Live Chat help button is now more prominent at the top of every page, providing customers with immediate help without picking up the phone. Since the site’s release, DrillSpot.com has experienced a 37% increase, on average, in Live Chats compared to the number of Live Chats they received each week over the last month.

Along with structural changes, the company posted a video to their customers on their About Us page to introduce the site changes.

Since January, DrillSpot.com has introduced over 600,000 new products to its site. To date, the company carries an inventory of more than a million products ranging from Bradley eyewash to Eiko lamps, and includes well-respected brands like Panduit, White Rodgers, Broan fans, Lithonia lighting, Extech meters, and Milwaukee tools.

If you would like more information about this topic, or to schedule an interview, please call Monika Runstrom at 303-951-9520, email PR@DrillSpot.com, follow us at Twitter.com/DrillSpot, or become a fan on Facebook.

DrillSpot.com finished out February at $935,353 in monthly revenue, just shy of the $1 million mark. The online retailer, which specializes in home improvement and industrial supplies, has been steadily pushing through the sluggish economy to grow its revenue by 71% over last year.

Comparing February 2010 to February the year before, revenue increased by $387,118 and the site’s conversion rate improved by 102%.  The addition of new suppliers has been one key to the company’s continued success.

“We are excited to work with new manufacturers and distributors which will expand the product offering that our customers are currently demanding,” said Paul Lin, Founder and CEO.

Since January, DrillSpot.com has introduced over 600,000 new products to its site. To date, the company carries an inventory of more than 1,029,000 products.

DrillSpot.com’s expanded product line includes eye wash stations, Eiko lamps and Broan fans as well as respected brands like Bradley, Panduit, White Rodgers, Lithonia lighting, Extech meters and Milwaukee tools.